Blog
Now’s The Time to Order Holiday Gifts
Oct 05, 2021
The fall season is upon us. As the days grow shorter and the weather becomes cooler, our thoughts turn to the upcoming holidays. While Christmas seems months away, there’s a good reason to start...
Continue ReadingSummer Provides a Unique Branding Opportunity
Jun 30, 2021
Summer Provides a Unique Branding Opportunity As the country approaches herd immunity, COVID-19 restrictions have been eased. With the ending of restrictions, combined with improving weather conditio...
Continue ReadingUsing Print in Your Marketing Mix
Oct 21, 2020
To reach and communicate with current and potential customers you need a tool that is stimulating, accessible and trusted. There’s one marketing medium that meets all of these requirements. And ...
Continue ReadingAdvantages of using a Print Consultant & Procurement Company
Jul 22, 2020
Here’s a perfect example why you should be using a print consultant and procurement company. I know this may sound like I’m bragging but once you hear the story I think you’ll u...
Continue ReadingWatch the Magic Happen
Mar 20, 2020
Here’s an amazing marketing opportunity for advertisers and marketers. As I’m sure you’re aware, smartphone ownership is reaching saturation levels among people in their 20s. Accor...
Continue ReadingPrint is Gloriously Tactile
Sep 25, 2019
Humans were designed to touch and feel. Print—an extremely tactile media—caters to this need. While much of the marketing world’s attention seems to be turned to the digital arena,...
Continue ReadingReaching Your Customers: Print or Online?
Jun 11, 2019
Your goal is to connect with new and potential customers. Whether you want to inform, educate or convert you must find a cost effective, yet measurable, way to connect with these customers. Should you...
Continue ReadingNeuroscience and Marketing
Apr 17, 2019
What if, in today’s world of multi/omni/cross-channel marketing, there was a way to determine how to best spend your marketing dollars? What if researchers could take two key indicators of med...
Continue ReadingThere's No Such Thing As A Standard Banner
Feb 25, 2019
There have been many times in my printing career where I’ve received calls from current or prospective clients and they wanted me to quote on a “standard banner.” And I’d h...
Continue Reading